CIIC Management Team Expands with Appointment of Paola Cuevas as Account Director
Welcome back and congratulations, Paola! CIIC appointed Paola Cuevas as Account Director to expand and fuel our New York office.
As a CIIC veteran, Cuevas returns to bring her travel, lifestyle and consumer expertise to our team in New York. In her new role as Account Director, Cuevas will develop and execute dynamic campaigns for the agency’s travel, hospitality and lifestyle accounts and lead day-to-day operations and brand elevation for CIIC’s clients, including Mexico Grand Hotels, Quintana Roo Tourism Board, Aliz Hotel Times Square, The Rooftop at Exchange Place, Opal Apples, and Beekman 1802, among others. She will also support the growth of the agency by driving new business opportunities in the US, Europe, Caribbean and Latin America.
Paola is a PR maven, previously managing and executing award-winning campaigns in the general market and Hispanic market for lifestyle and consumer brands, including siggi’s, Ecuador Ministry of Tourism, TurboTax, Wonderful Pistachios and others. How cool?
Paola is a wonderful addition to the CIIC family and she is joining at an exciting time for our agency as we are growing and strengthening what we do best.